from the back cover:
Every town should have a 'card' - someone who gets talked about, someone who does mad and wonderful things, someone who makes you laugh.

Bursley in the Five Towns has a 'card': Edward Henry Machin (Denry for short). Denry begins life in a poor little house where the rent is twenty-three pence a week. But before he's thirty, he's made a lot of money, and had more adventures than you and I have had hot dinners. The town of Bursley never stops talking about him. Whatever will young Denry do next?